* The detailed step-by-step directions make it ideal for use by students who are conducting their first research project. * The large number of examples throughout the text makes the steps in conducting a survey clear and easy to follow. * Covers only methods that are realistic for use by students who are conducting a survey within a single semester. * For data analysis, the emphasis is on the use of basic statistics, with the computation of a small number of descriptive statistics illustrated. Easy-to-calculate margins of error are also illustrated. * The firsthand experience of conducting a survey as a term project helps students understand both the contributions and limitations of survey research methods. * Successfully conducting a term-project survey can give students the confidence to work on more elaborate studies in the future, such as research for a master's degree project., Designed for students who will be conducting their first survey as a term project, this text covers all the essentials, from selecting a problem area through writing up the research report. Extensive coverage on selecting an appropriate topic and refining the research purpose gets students off to a good start.
Lawrence T. Orcher - Conducting a Survey : Techniques for a Term Project in DOC, FB2, EPUB
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